NEW YORK, N.Y. – Sexual wellness and pleasure product company COTR Inc announced Wednesday that it has “secured full trademark ownership of its flagship brands,” which include Le Wand, b-Vibe, and The Cowgirl.
“This milestone gives COTR complete long-term control over the brands, enabling greater strategic flexibility and reinforcing its commitment to delivering high-quality, innovative products and educational resources to consumers worldwide,” the company said in announcing the move.
“Securing full trademark ownership of Le Wand, b-Vibe, and The Cowgirl is an important step in our long-term vision,” said Alicia Sinclair, Founder and CEO of COTR Inc. “It allows us to continue building these iconic brands with full autonomy while staying focused on innovation, education, and creating exceptional experiences for our customers.”
In the announcement, COTR said Le Wand is “known for its premium wand massagers that combine powerful performance with elegant design,” while b-Vibe has “established itself as a leader in anal pleasure products with an emphasis on safety, education, and body-safe innovation through its Anal Academy resources.” The Cowgirl brand, meanwhile, “offers unique ride-on pleasure products designed for hands-free experiences.”
“Together, the three brands represent COTR’s dedication to premium quality, inclusivity, and advancing sexual wellness,” COTR said, adding that the company “continues to expand its portfolio, which also includes the recently integrated Together brand.”
Earlier this month, COTR announced the addition of Dr. Alix Agar to the company’s Medical and Therapeutic Advisory Board, describing Agar as “a respected voice in the field of clinical sexology and relationship therapy” who “brings a wealth of expertise to guide COTR’s ongoing commitment to innovation, education and holistic sexual wellness.”
“We are honored to welcome Dr. Alix Agar to our advisory board,” Sinclair said at the time. “Her clinical expertise, compassionate perspective and dedication to destigmatizing sexual wellness make her an invaluable addition to our team. Dr. Agar’s voice will help us continue to develop products and educational resources that truly resonate with and support our community.”
For more information about COTR and its brands, contact sales@cotrinc.com.
