CHICAGO — Playboy Enterprises, Inc. has announced that it will hold a conference call related to its second quarter 2005 earnings on Thursday, August 4, 2005, at 11:00 a.m. EDT. The company announced that its second quarter 2005 earnings will be released prior to market open that day.The call may be accessed by dialing 1-800-795-1259 (for domestic callers) or +1-785-832-0326 (for international callers) using the password: Playboy. In addition, the call is being webcast. To listen to the call online, go to http://www.peiinvestor.com and select the “Investor Relations” section.

In addition to their flagship magazine, Playboy Enterprises operates the Playboy and Spice TV networks, globally distributes programming via home video and DVD, licenses the Spice and Playboy trademarks internationally for a range of products and services, and operates Playboy.com, their “men’s lifestyle” and adult entertainment website.

In their first quarter 2005 earnings reporting, Playboy Enterprises reported that operating income totaled $10.9 million, up 46% from the same period last year, due to segment income growth of 58% and 40%, respectively, in the company’s entertainment and licensing businesses. Revenues in the 2005 first quarter rose 3% to $83.5 million compared to last year.

The company reported a net loss for the 2005 quarter of $13.1 million, or $0.39 per basic and diluted share, due to a previously disclosed debt extinguishment charge of $19.3 million, or $0.58 per basic and diluted share, which was related to the March refinancing of the company’s debt.