In a statement released Wednesday, sexual wellness brand Wicked Sensual Care said the company is “entering Pride Month 2026 with a meaningful milestone,” having now “donated more than $75,000 to LGBTQIA+ and social justice organizations since launching its simply Aqua Special Edition initiative in 2021.”
“The program has grown into a year-round giving commitment, with Wicked Sensual Care donating every month to organizations supporting queer, trans, Black, immigrant, reproductive justice, and community care efforts,” the statement added. “Past beneficiaries include the Marsha P. Johnson Institute each June, The Trevor Project, Trans Lifeline, SAGE, GLAAD, Immigration Equality, Equality Florida, Brave Space Alliance, Lavender Rights Project, True Colors United, Equality Texas, Transanta, Trans Continental Pipeline, Georgia Equality, Making Gay History, The LGBTQ Foundation of Kansas, Invisible Histories, and many more.”
In the statement, Wicked Sensual Care said that for Pride Month 2026, the brand will “continue that support with a portion of proceeds from the entire simply collection, including the wildly popular simply timeless collection, with proceeds benefiting the Marsha P. Johnson Institute and Invisible Histories Project.”
Wicked Sensual Care Director of Marketing and Product Development jessica drake noted that the company’s charitable efforts benefitting LGBTQ+ causes comes at a particularly fraught time for members of the LGBTQIA+ community.
“At a time when LGBTQIA+ communities are being targeted in so many ways, it is essential for brands to do more than show up during Pride,” drake said. “We have to show up loudly, proudly, and consistently. This campaign is about honoring queer history, protecting queer futures, and making sure our community knows we are not backing down.”
The company added that from “limited-ingredient lubricants and toy cleaners to the perimenopause- and menopause-focused simply timeless collection, the simply line shows how Wicked Sensual Care turns inclusive values into both product development and community impact.”
For more information on Wicked Sensual Care and the products offered by the brand, go to WickedSensualCare.com.
