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YNOT University: Educational articles and tutorials

It’s All In a Domain Name

Posted On 18 Sep 2003
By : admin

The key in picking a domain name for your business is to focus on your niche. Will it be a bikini site? If so I’d suggest a domain name like “Bikini Nights”. Will it be a regular sex site? If so I’d suggest a domain name like “Hot Sex City.” The key is to find a domain name that matches your niche and is easy to remember.My purpose in writing this article is to explain that picking the “right” domain name can help bring you great success and satisfaction.

The key in picking a domain name for your business is to focus on your niche. Will it be a bikini site? If so I’d suggest a domain name like “Bikini Nights”. Will it be a regular sex site? If so I’d suggest a domain name like “Hot Sex City.” The key is to find a domain name that matches your niche and is easy to remember. Do this by relating to the keywords that you use.

For example if your adult business is selling sex toys, then look for a domain such as sextoys.com or xxxtoys.com. Try to keep the domain name as relevant to your business as possible. Doing this will bring in more website traffic and visitors will remember your site easier.

With over 17,000 domain names expiring daily, it’s possible for anyone to find the “perfect” domain name for their business. It’s a gold mine out there and plenty of opportunities exist! For example I just recently purchased ohtgp.com, which offers me the opportunity to turn it into an Asian TGP. Your main goal is to really focus on what you want your domain name to stand for.

Try to get a domain name that is less than 10 characters long and easy to remember. A good way to brand and therefore maximize your adult business is by having a domain name that will help a surfer visualize your website. Choose one that is marketable and be creative about it.

You don’t need to join an “expired” domain service to find a quality domain. An excellent tool for finding recently expired domains is Deleted Domains. It’s a free real-time domain expiration site that lets you search for unlimited domains. I advise against use free domains. Not only does this look unprofessional but it can and will drive away your potential customers. Using a free domain name is almost a guarantee that you will fail in my opinion.

I’d also suggest going for a domain name with a .com extension as this is the most popular extension to use. Of the 31 million domains registered, 24 million are .com!

Another tool that’s great to use is a registrar’s domain name wizard. A domain name wizard will allow you to take the keywords related to your site and produce a list of available names. Rank the list on what you feel accurately portrays the content of your site. Try to eliminate any domain name that is over 15 characters as they will be harder to remember.

Once your have chosen your domain name, choose who you will register it with. I suggest godaddy.com as they offer unparalleled prices and excellent customer service. After the domain is registered, be sure to renew it every year! There are a lot of vultures out there that will do anything to get an established domain name!

Theo’s site can be seen at http://www.thong-zone.com.

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