LAS VEGAS – Six months after launching its namesake product, Gnarly Ride Inc.’s owner said the company is doing “quite well, thanks.” Consumers are embracing the product, and the company’s promotional activities have garnered rave reviews.

There’s a reason sales have been brisk and consumer response strong, according to Gnarly Ride founder and Chief Executive Officer Ronda Sue: The patent-pending Gnarly Rider is the world’s first personal-flotation sexual-stimulation device. She calls the result of Gnarly Ride’s ride a “floating orgasm.”

Composed of a silicone saddle that may be attached to noodle-type pool floats, the device incorporates a housing to hold a universal waterproof vibrator or bullet, allowing discreet fun in the water. The Gnarly Rider may be experienced alone, shared with a partner or — for brave, kinky souls — with a group of friends at pool parties.

Pool parties, as a matter of fact, are excellent marketing venues, Ronda Sue said.

“We had a pre-launch party at the end of August at Freedom Acres Lifestyle [swingers] Resort in San Bernardino, Calif.,” she said. “We provided several Gnarly Riders in the pool. The women loved it, rating the Gnarly 9 and 10.”

One customer was especially enthusiastic: “All I can say is wow,” Jan said. “Floating multiple orgasms were euphoric. I’ve never felt so relaxed. Sex with my partner afterwards was over the top! The feeling lasted for days.”

Numerous studies support the neurochemical benefits of floating, which can provide a unique medium to facilitate peak sexual experiences. Studies suggest that 75 percent of women never reach orgasm from intercourse alone. Ten percent to 15 percent never climax under any circumstances. In addition, scientists, therapists and sex educators have reported vibrator use is linked to better sexual function, including arousal, desire and orgasm.

Ronda Sue, who holds a degree in Biblical studies, put all of the research to good use when designing the Gnarly Rider, which combines the benefits of floating with sexual stimulation.

“I started Gnarly with a mission to invent a unique line of sexually stimulating adult pool tools after discovering the benefits of the ‘floating orgasm,’” she said. “I created Gnarly to be able to share this as well as other pleasurable experiences with kindred souls who demand nothing but the extraordinary.

“If you are looking for a ‘toy,’ a Gnarly Rider isn’t for you,” she continued. “Big girls play with tools. [Sexual fulfillment] is all about having the right tools for the ultimate journey. With Gnarly Ride, I am opening my personal toolbox to everyone.”

To ensure more people can experience Ronda Sue’s toolbox, her company is offering a holiday special: 25 percent off Gnarly Rider. Use promo code XXXmas at checkout on the company’s website, GnarlyRide.com.