CANADA — National Masturbation month may be two months away, but the masterminds behind Braincash, Viking Pictures, and Mercenary Pictures are thinking ahead — so to speak.Inspired by AVN Award nominated Mercenary Pictures director Tina Tyler’s groundbreaking Handyman male solo sex series, HandyStuds.com is the newest addition to the GayBraincash roster or erotica.

It’s also the result of a new partnership between Braincash and Viking Pictures, a new wing of long-time straight associate Mercenary Pictures.

According to a press release issued by Braincash, the company had been looking for a way to introduce Mercenary Pictures’ male performers to its gay webmaster network and “Eureka!!” — Tyler’s physically and emotionally intimate footage beautifully bridged the gap between the two worlds.

“This is the footage that I’m most proud of shooting,” Tyler explained over the phone today. “I shot this footage as a love letter to other straight girls who didn’t want to see breasts and vaginas in their porn.”

The blend of companies, content, and concept is part of GayBraincash’s grand plan. “For us,” manager Mathieu Nolet explains in the company’s press release, “diversifying is the key. Having Viking Pictures s a partner will allow us to add quality muscle content to our growing gay network, which is a niche we didn’t have yet. We have every intention of offering to the gay community the wide choice of quality content that Brain cash currently does on the str8 side of things.”