MONTREAL – Once a company begins to expand through acquisitions, it’s only a matter of time before someone at the top realizes consolidation might be beneficial.
For adult affiliate program operator KB Productions, that point came late last week when the company announced its latest endeavor: Your Paysite Partner. YPP consolidates Kenny’s Pennies, Bittie Bucks and Radical Cash under one umbrella that will serve as KB’s new corporate identity, according to owner Kenny B.
“I am a firm believer that there is strength in numbers,” he said. “We are seeing companies of all sizes merging and cooperating in various ways in order to stay competitive.”
Kenny also said he expects YPP eventually to subsume “all affiliate programs, paysites and member networks managed by the company.” He sees the new umbrella operation as a business-business hub for pay-site operators, clip-store owners, models, producers and affiliates.
“With over 15 years of experience in the online adult industry, YPP is the ideal solution for newbies and veterans looking for a technology and marketing partner to help bring them to the next level,” Kenny said. “We have been extremely fortunate to have experienced the growth that allows us to open our doors and bring new partners on board.
“In addition to giving our partners access to our development team, designers and marketing specialists, we work in an open community setting where everyone can learn, teach and share with one another,” he added. “With the team at YPP handling the technical, affiliate and administrative side of the business, partners can focus on what they do best — creating fantastic content.”
For more information, visit YourPaysitePartner.com or [email=Kenny@YourPaysitePartner.com]email Kenny B.[/email]
