LONDON – When something works, don’t fool with it. In fact, if it works well enough, find a way to incorporate the product into the development of other new products.

That philosophy is paying off for British pleasure-product manufacturer Rocks-Off. The company’s Ignition — a 10-speed, USB rechargeable bullet — has become a standalone element around which the firm has designed a whole suite of intimate massagers: the Intense collection.

The newest to join the lineup are the Naughty-Boy Intense and Cheeky-Boy Intense prostate massagers. Both are next-generation riffs on existing designs.

“The Naughty-Boy Intense keeps its predecessor’s classic shape while Cheeky-Boy Intense has been re-designed so its four spheres can be enjoyed with an even more sensual fit,” said Andrea Duffy, international sales director for Rocks-Off. “Both products are now made with ultra-soft, body-safe silicone, making them highly smooth to the touch.

“Sales for the Intense range so far have exceeded our expectations,” she continued. “With the reputation enjoyed by our iconic boys range and the terrific reception that our Intense range received at ANME [in July], we are very excited about their emergence onto the marketplace.”