By Joey Gabra
Special to YNOT

In the global market of products and services, outsourcing has been a driving force in the growth of many businesses. Freelancing alone has shown how tasks can be delivered in a cost-effective way with virtually unlimited sources of manpower.

An International Industry of Available Workers

Outsourcing has been an internationally booming industry—in fact, according to a study conducted in 2014, about 18 percent (or 53 million) freelancers comprise a population of over 290 million people from the United States.

The chart below shows that, of the 53 million freelancers in the U.S., 21.1 million are Independent Contractors, 14.3 million are Moonlighters and 9.3 Million are Diversified Workers. There are also 5.5 million Temporary Workers and 2.8 million classified as Freelance Business Owners.

In other parts of the world, both the U.K. specifically and Europe overall have positive and profitable gains thanks to the growing amount of freelancers in what is now known as an “external workforce.”

Finally, to drive the point further, below are the combined annual revenues from outsourcing in Africa, the Asia Pacific region, the Americas, Europe, the Middle East, and U.S. for the past five years. The chart shows global revenue based on annual outsourcing in these regions.

The statistics mentioned prove that the whole industry of outsourcing (not just offshoring) is both lucrative as a business model and also as a cost-cutting tool for businesses. Beyond systems, design, manufacturing and content outsourcing, the most common form of outsourcing now is communications outsourcing, specifically the “Big Four” of communications: voice, email, Instant Messaging (IM) and text messaging (SMS).

The Perks of Outsourcing Communications

Setting the other forms of outsourcing aside, communications outsourcing is the best option for all the data and information we have to deal with on a daily basis. There are multiple providers of communications outsourcing around the world — all of which are tasked to represent a company or client with the common goal of making all interactions as easy, quick and convenient as possible.

To achieve this, the provider of communications outsourcing must be flexible and have the capability to handle two or more modes of communication via voice, IM, email and/or SMS. The bigger the coverage, the better. If you find a provider like this, then you’re all set. Having either an external operations center or an offshore company handle the day-to-day interactions between business-to-customer communications relieves the business of so many limitations.

How?

Boost in Manpower: The availability of an adjustable work force means you can scale your business targets with ease, either with the goal of increasing staffing or downsizing. Anytime the business needs to increase, the availability of manpower will always be there to support this growth.

Enhances Flexibility: With the ability to scale your manpower requirements according your needs, another factor to consider is how easy it can be to find the right people to do the needed tasks. A global workforce ensures that an outsourcing company can adapt to the demands of the market.

Time Efficient, Compartmentalized and Cost Effective: Unlike in-house hiring/training, internal operations and increased financial drain, outsourcing companies already have defined time management protocols, can act independently from the overall internal business operations and can achieve the targets at a fraction of the expense.

All in all, the choice of which outsourcing company you partner with can spell success or failure. Finding a dependable partner involves a lot of research, but the payoff is well worth an extra day or two of digging. Imagine the possibilities that a partnership with a well-rounded outsourcing company can mean for your business!

To learn more about outsourcing your communications services, click here.

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If you’re in the mobile sector of the adult industry, you’ve likely heard of Joey Gabra. His list of credentials includes previous employment as managing director for Affil4You, and marketing manager for Twistbox Entertainment and American Mobile Ventures. Gabra has built strong business relationships by delivering what he promises, which often comes at his own expense. Combining humor with sharp business acumen has made him respected by both peers and competitors, leading to numerous industry awards. In 2015 and 2016, he was named Businessman of the Year by the YNOT Awards. These days, he’s applying his expertise and expanding his reach as solutions director for New Media Services. He may be reached at jg@newmediaservices.com.au.