YNOT – Stunner Media announced Monday it has sealed a deal to manage gay affiliate program BoyCrushCash and the program’s two membership websites.Stunner is the parent company of twink affiliate program StandAhead and the twink website group GayLifeNetwork.com.
BoyCrushCash incorporates two sites offering twink content: BoyCrush.com and BareTwinks.com. The seven-year-old program previously operated from Phoenix, but the day-to-day management now will take place at Stunner Media’s headquarters in Montreal. Effective immediately, all BCC affiliate payouts will be issued by Stunner Media.
Stunner began working to revampt BoyCrushCash more than three months ago, Affiliate Manager Richard Neate revealed. Since then, BCC has been integrated into StandAhead’s custom content management system in order to make the component sites more user-friendly, give members more functionality and make member interactivity a central part of the BoyCrush experience. The CMS upgrade added the ability for members to search, mark favorites, and comment on and rate each of sites’ more than 500 exclusive videos and content sets. In addition, Stunner has re-processed all of BCC’s content in order to make it available in high-definition format. Each of the more than 6,000 preview thumbnails Stunner created from scratch for the two sites gives an excellent impression of the quality of the material within, Neate said.
The Stunner Media team also has added hundreds of affiliate promotional tools.
“We have just finished adding 250 hosted tube clips and hundreds of content galleries and content zips, and will have new banners, hosted galleries, [Flash videos] and blog feeds added weekly,” Neate said. “We have also recently added a $1 trial option to make the site more appealing to both members and affiliates.”
BCC owner Bryan Schwandt praised the work Stunner has done so far and said he is especially pleased that going forward, BCC affiliates and consumers can expect 24-hour customer service by email.
“I have been working with StandAhead for years,” he said. “They are my biggest affiliate and a valued customer for my content. They are great guys who really understand traffic, and I couldn’t think of anyone more qualified to run my program. I am happy that BoyCrush will finally have a top-notch affiliate program with all the tools required for today’s market.”
