HUNTINGTON BEACH, Calif. – A mainstream promotional campaign launching this month will tie bondage gear manufacturer Sportsheets to sexologist Emily Morse’s “Sex with Emily” podcasts.
Sportsheets founders and owners Tom and Julie Stewart turned to Morse and her team to create a multi-platform advertising plan geared toward increasing consumer awareness of — and demand for — the company’s award-winning brand. From the flagship Under The Bed Restraint Systems to an array of positioning products and accessories, Sportsheets offers a bounty of material for Morse and her listeners to discuss.
“We’ve known Emily for years now, and we are thrilled to be working with her in this capacity,” Tom Stewart said. “She knows our products and understands what we’re all about, and I’m confident her audience will soon be Sportsheets experts, as well.”
The “Sex with Emily” podcast is downloaded about 850,000 times each month by consumers all over the world, according to Morse. The show’s official Facebook page boasts nearly 1.2 million followers, and Morse’s editorial contributions can be found everywhere from Glamour to Ask Men and Harper’s Bazaar.
“I’ve always been a Sportsheets enthusiast, and I’m so proud to have them as part of the ‘Sex with Emily’ family,” Morse said. “I know my audience is craving just the thing that Sportsheets delivers: accessible, fun products that make it easy to keep your sex life fresh and exciting.”
