FORT LAUDERDALE, Fla. – Online payment processor Segpay announced today that one April, it will reach a major milestone for the company – its 15th year in business. To mark the occasion, Segpay is launching a “year-long integrated marketing campaign to promote new payment processing options and enhanced merchant service offerings—all backed by unmatched customer service.”
“Over the past 15 years Segpay has developed a stellar reputation, by focusing on paying and always putting its clients first,” the company said in its announcement. “Today, Segpay is trusted by the biggest and best-known brands in the high-risk payment category. It offers state of the art payment processing services via a robust, full-featured platform that includes proprietary gateway technologies and a cutting-edge Fraud Mitigation System.”
Headquartered in Deerfield Beach, Florida, Segpay’s reach has expanded globally and the company now has offices and outposts around the world, including London, Dublin, Toronto and Manila.
“We listen and learn from our merchants and this feedback has been the key to our 15- years of success,” said Segpay CEO Cathy Beardsley. “It’s our goal to continue to be on the forefront of the ever-changing rules and regulations to ensure safe, secure and compliant payment processing for our merchants.”
Segpay also has unveiled a commemorative logo to mark its 15th anniversary, developed by the company’s long-time agency partner Creaxion. Segpay said the new branding will replace the company’s traditional logo across all advertising platforms over the next year.
“The number 15 is centered in the new logo to symbolize strength and utilizes Segpay’s unique ‘arrow’ icon to complete the 5 in the number,” Segpay noted in its announcement. “The dark blue color in the Segpay brand identity conveys trust, transparency and stability. The orange is symbolic of innovation and endurance.”
The company said a series of new print and digital ads will be published to support its 15th anniversary campaign.
“We’ve built a company to last by always putting the customer first,” added Ms. Beardsley. “That’s our ‘secret sauce’ and the model we plan to follow for the next 15 years.”
For more information on Segpay and the services the company offers, visit Segpay.com.
