WASSERBILLIG, Luxembourg – European sexual wellness company pjur group in September will launch a new line of scented massage lotions free of oil, silicon, grease and water, according to a company statement. The company did not reveal what replaces the common liquids.

Products in the pjur SPA ScenTouch line feel like massage oils, a company spokesperson said, but they do not leave a greasy film on the skin as do fat- and oil-based products. The unique formula is breathable and does not clog pores, contains natural vitamin E and natural jojoba, and is hypoallergenic, vegan, manufactured without animal testing, and free of hormones and parabens.

“We have created a unique innovation with this formula,” said founder and Chief Executive Officer Alexander Giebel. “It’s unlike anything else previously seen on the market.”

The line is available in Cherry Dream, Strawberry Summer, Vanilla Seduction and Melon Breeze fragrances. A non-perfumed variety, pjur SPA ScenTouch Neutral Way, also is available.

“We didn’t want the fragrances to be too extreme; that was always very important for us,” Giebel said. “We want them to feel like a light breeze and never smell unpleasant or be too overpowering. As usual, we have not used any flavorings in this new product range.”

pjur SPA ScenTouch massage lotions are not a replacement for pjur personal lubricants and should not be used with condoms, Giebel warned. They are formulated exclusively for massage.

“If an erotic massage leads to more, our pjur personal lubricants are still the best choice,” he said. “The pleasant aromas of pjur SPA ScenTouch take users on a sensual journey into a world of relaxation, fantasy and lightness.”

The pjur SPA ScenTouch products will be presented at eroFame, giving dealers the chance to experience product characteristics first hand.