YNOT – Pink Visual’s latest mobile development allows customers to purchase the adult studio’s DVDs, download videos and shop for sex toys and other novelties on their mobile devices.The mobile interface is built right into the studio’s website at PinkVisual.com. Simply by pointing a mobile browser to the URL, users can accomplish almost anything they are accustomed to doing on their PCs.

“This move is a function of our overarching goal to offer a broad range of mobile services to our customers,” said Brand and Product Manager Kim Kysar. “Just about anything they once used their PC to do on PinkVisual.com, our fans can now do via their mobile device. It’s all about convenience, access and immediacy — three things of utmost importance to the modern porn consumer.”

The expansion is an outgrowth of PV’s preexisting strategic partnership with online retailer GameLink, which last week announced the launch of a back-end platform for mobile implementations.

Kysar said PV’s new mobile retail store is only the latest move in a massive movement to corral all sectors of the mobile web, a path to which the company is dedicated.

“Between the recent launch of our iPad-optimized site PinkVisualPad.com, our Android app that is being distributed through Mikandi, and our ongoing domination of the iPhone porn space, I think we’ve established ourselves as one of the adult industry’s most forward-thinking brands,” Kysar said. “We’re not content to rest on our laurels, however. You’ll be seeing even more exciting developments from us in the weeks ahead.”

The company’s affiliate relationships are managed by the mobile division of its affiliate program, TopBucks.