MIAMI – Analysts expect Brazil and other South American ecommerce markets to continue expanding in 2015, growing by 20-percent or more. The revenue potential for the region could be enormous. However, due to regional regulatory hurdles and bank policy restrictions, adult and dating merchants often find it difficult to obtain feasible and effective entry into the marketplace.
Payment service provider International Processing Solution maintains relationships with South American financial institutions. A spokesperson for the company said there are significant benefits to processing directly with Latin American acquiring banks, and it now offers the option to online merchants in the U.S., Canada, and Europe.
“We soft-launched the PSP version of our Brazil-based payment service about a year ago, with a hand-picked group of merchant sites, in order to prove out our concept,” said Dennis D., President of OnlineIPS, a division of the parent company. “We were thrilled to confirm our expectations that merchants would see a significant increase in purchase success rates due to our unique business and technical structures. We’re following it up with additional PSP solutions in Eastern Europe and Latin America.”
The company also plans to follow up with attendees at The Phoenix Forum, taking place March 26-29 in Tempe, Ariz.. As a Forum sponsor, OnlineIPS aims to highlight awareness of the benefits of processing directly with Latin American acquiring banks
“We’ve done a lot of the heavy lifting for our merchants,” Dennis said. “With our local office presence [in South America], we’ve established all the proper registrations and bank relationships to create a legitimate, higher-converting payment system. With careful planning, our online dating networks in particular are seeing a serious lift in sales across this important region.
“The Phoenix Forum is one adult show we never want to miss,” he continued. “It’s not only the perfect atmosphere to catch up with current clients. It’s also an ideal environment to have truly substantive one-on-one conversations with merchants about the effect of trends happening in global high-risk payments and which of our services can help with their strategies.”
