HOLLYWOOD, Calif. – An award-winning performer with a 13-year history in the adult entertainment industry has stepped behind the camera to take on new mantles as director and content producer.

As his first foray into the realm of content production, Christian XXX has launched a self-produced website, Pure-TS.com.

“I wanted to create a site that would be something I’d enjoy visiting as a consumer,” the four-time AVN Award-winner said. “It had to be user-friendly, intuitive and feature top talent. That’s what Pure-TS.com is. It’s pure sex in [high definition]. Simple and effective but with its own unique qualities. I’m proud of what I’ve been able to accomplish and I think viewers are going to enjoy what they see.”

Only four months online, the site boasts more than 50 scenes; new ones are added each Friday. Aubrey Kate, Vaniity, Sarina Valentina and reigning Transsexual Performer of the Year Venus Lux are a few of the adult performers showcased in bareback hardcore scenes.

The site’s affiliate program is managed by CCBill.

“I’ll personally work with affiliates to help them maximize their potential sign-ups,” said Christian. “I’m fully aware of the symbiotic relationship between the content producer and the affiliates. I look forward to strategizing the ways we can generate revenue.”