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New PHS Display Merges Form with Function

Posted On 04 Feb 2016
By : G. Zisk Rice

BijouxDeNipDisplayPHOENIX – PHS International has been a trendsetter in packaging and marketing since the company debuted. The founders’ passion for ensuring form and function work together toward a common goal keeps the company’s designers busy and consumers interested.

​​The newest display to emerge from the company’s in-house studio is a tree-like unit with delicate, silvery branches and technicolor illumination. Designed to hold the company’s Bijoux de Nip gender-neutral nipple clamps, the display is a kinetic, interactive art form that catches the eye and invites consumers to play with the merchandise.

“Bijoux de Nip artfully fulfills the growing demand for nipple clamps that combine personal style with sensation play, and now retailers have a beautiful way to display their favorite SKUs,” PHS International General Manager Michael Merrill said. “Our aesthetic pays attention to current trends while also providing designs and color schemes that break the mold. Masculine, feminine, androgynous or none of the above, Bijoux de Nip products are made to be inclusive and cater to consumers who match their personal style with their intimate inclinations.”

As much fashion as fetish, Bijoux de Nip clamps have caught the attention of consumers from all lifestyles and mainstreamed nipple play with bright colors and quality craftsmanship. Assembled in the U.S., each design tells a visual “story” using unique arrangements and color combinations. Bijoux de Nip is popular among retailers, thanks to its wide variety of styles and competitive pricing. The new display makes it easy to showcase selections outside of their packaging, thereby illustrating why fans consider Bijoux de Nip designs to be a unique form of sensual art.

Bijoux de Nip clamps come in three clip styles for varied intensity: tweezer, alligator and wide tweezer. Each is offered in multiple designs for maximum appeal.

“We locally source the best supplies and hand-craft each clamp right here in the U.S., with shows in the products’ quality and durability,” Merrill said. “After a successful ANME [novelty industry trade show] sneak preview, we’re proud to officially ship our new Bijoux de Nip display fully stocked with our best-sellers. There’s never been an interactive nipple clamp display quite like this, and we’re proud to be the first to bring it to market.”

The displays are available through Bijoux de Nip distributors or directly from PHS. For details, email Merrill at michael@phsintl.com.

For more information about PHS, visit PHSWholesale.com.

 

About the Author
A native of Minot, North Dakota, G. Zisk Rice left his heart and other parts of his anatomy in San Francisco during a Navy shore leave, leading to an embarrassing demonstration of "don't ask, don't tell" in action. After earning a degree from UC Berkeley, he wrote for AVN's now-defunct GAYVN magazine before joining YNOT's editorial team in 2011. His heart and other body parts still belong to the man who claimed them while Rice was on shore leave. The couple married in May 2013.
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