YNOT – Adult content producer and website operator Naughty America has formed a partnership with the parent company of AshleyMadison.com, a dating website whose motto is “Life is short. Have an affair.” The arrangement will provide paying members of Naught America websites with an exclusive gateway into the world of infidelity dating.
Members also will receive entrée to CougarLife.com, which assists older women and younger in hooking up with each other. Both Ashley Madison and CougarLife are owned and operated by Avid Life Media Inc.
“Our similar philosophies on being naughty brought us together,” said Eddie Arenas, chief executive officer for San Diego, Calif.-based Naughty America. “We saw the synergy, and it made sense to partner up and create a co-branded version of their hugely successful dating site.
“I’m also a huge fan of their offline marketing initiatives, from the Super Bowl ad to the billboards praising Newt Gingrich for his infidelities,” Arenas added.
Noel Biderman, CEO of Toronto-based Avid Life Media, indicated his company is equally enthusiastic about the partnership’s potential.
“From our perspective, Naughty America has built one of the most notable brands in the world and has done an incredible job of identifying popular trends and lifestyles, which Avid has been supremely focused on since its own inception,” Biderman said. “We are positive that people of like mindedness want to connect with one another, and we are excited to offer them that possibility through Naughty America.”
Ashley Madison’s affiliate program pays up to $200 per sign-up or up to 70-percent revenue share. According to a program spokesperson, the average affiliate commission is $3,500 monthly.
Naughty America’s Naughty Revenue pays up to $30 per join or up to 60-percent recurring revenue share.
