YNOT – Adult mobile application developers who offer Android apps in the MiKandi app market now can provide in-app billing. Powered by MiKandi Gold, the billing utility offers users an easy way to pay for premium content and provides content owners with another revenue stream, according to the company.
“In-app billing has been long anticipated by both the Android developer community and end-users,” a MiKandi spokesperson said. “Customers are voting with their dollars on other mobile platforms, indicating that in-app billing is crucial to an app developer’s quiver of revenue tools. This latest product launch allows developers and adult content producers to sell additional content within applications, such as video clips or game levels, in affordable chunks that appeal to customers.”
PinkTV was among the first to employ the MiKandi billing API in its new video-on-demand app.
“At PinkTV, we’ve been very excited about in-app billing because we know that our customers want a taste before they buy,” said spokesman Bryan Clinger. “This allows us to enable taste tests in a seamless manner, and MiKandi’s speed in launching this is impressive, considering how long it’s taken other app platform providers.”
According to Juniper Research forecasts, revenues from in-app/in-game purchases are poised to overtake traditional pay-per-download revenues as the primary source of monetization by 2013.
“At MiKandi, we believe that our job is to make developers money and to make customers happy,” said MiKandi co-founder and President Jesse Adams. “In-app billing satisfies both of these goals, particularly in the adult space.”
End-users download more than 500,000 apps per month, Adams said, potentially adding a substantial boost to the earnings power of MiKandi’s 1,300-strong developer community. Developers already working with MiKandi may begin integrating the billing interface immediately. New developers must register for a free account first.
For more information about MiKandi, visit MiKandi.com.
