MAYER, Ariz. – Justin Sayne, whose eponymous leather fetish collection charmed the erotic accessories market, has expanded his line to include high-end stage gear with the same avant-garde flair. The first items — guitar straps and microphone stands made of exotic crocodile skin in vibrant colors — debuted at the NAMM Show in Nashville this summer.
To support the expansion, which Sayne expects to continue into Europe over the next few months, the company has hired two new staff members: business management professional Michael Hart and design apprentice Jantzen Whitson.
Hart earned a bachelor of science degree in business management. He specializes in streamlining businesses, including avoiding process waste and driving out associated costs. His responsibilities at JSL include attending industry trade shows, diversified market expansion, sponsorship acquisition, logistics and bookkeeping.
“My hope in what I can bring to the JSL team is leadership and results,” he said. “Communication and structure is key in executing plans with desired results. With knowing Justin for quite a few years, I feel we will work really well in accomplishing his vision and goals for the company.
“I think the JSL brand is very unique and well respected within the industry,” Hart continued. “Justin has done a wonderful job in keeping the brand reputable and edgy. Justin has created products and quality never seen before. All of this will only continue as the company grows.”
Whitson already is designing new items under his father’s tutelage.
“Jantzen is only 18 years old, but he’s already showing a lot of promise as a product designer,” Sayne said. “I’m really impressed by his passion, and I’m excited for his future with the company.
“We are also very fortunate to have Michael on board,” Sayne added. “He has a rich professional background and possesses all the skills we need to take JSL to the next level.”
For more information, visit JustinSayneLeather.com or email justinsayneleather@yahoo.com.
Images via Twitter.
