Distributor Joy Media Group and producer Erika Lust are proud to announce their first release on DVD, featuring exclusive content from ErikaLust.com.

Safe Word, a big-budget storyline feature that had eight award nominations, directed by Erika Lust, is now available to the delight of all retailers, both foreign and domestic. This Erika Lust adult miniseries stars Mona Wales, Mickey Mod, Nina Hartley, Julia Roca, Sara Brown, and Personaje, and was written by Almudena Monzu.

Joy Media Group sales VP David Peskin expressed his excitement about this title: “Safe Word is on absolute fire! The DVD reorders just keep coming and coming. Some retailers are reordering quantities I haven’t seen in years. This title is an absolute winner at every level, from the acting performances, writing, and erotic, intense sex to the entire production value. Based on the numbers already sold, it is clear the consumers apprecaite just how very special this movie is.”

“This is a cinematic, explicit, adult miniseries DVD that explores fantasy and desire through a variety of fun and sexy BDSM scenes. From voyeurism and solo play to a fetish session and a BDSM party, Safe Word will go beyond your expectations and have you ready to submit.” He added.