METTEN, Germany – In order to expand its reach into North America and Asia, Womanizer Group, developer of the Womanizer line of adult pleasure products, has partnered with a group of private investors.
Represented by Rigeto Unternehmerkapital GmbH Managing Partner Dr. Richard Lenz, the investors consist primarily of individual entrepreneurs and family businesses.
“We are delighted to accompany the long-term development of Womanizer Group and support their international expansion and innovation-based product portfolio extensions as key strategic pillars for future growth,” Lenz said.
Michael Lenke, who in 2013 founded the company that became the Womanizer Group, said the capital infusion will allow the company to “accelerate the international expansion of the Womanizer, create additional capacity for new product development and drive growth in Asia and North America. We are particularly focused on increasing further distribution channels and rolling out new, exciting product innovations.”
Womanizer products use patented PleasureAir Technology for touchless clitoral stimulation. Unlike vibrators, Womanizer products deliver stimulating air pressure waves to generate orgasms in as little as 60 seconds, according to the company’s studies.
The Womanizer brand of women’s lifestyle products is available at Womanizer.com and Amazon.com, and through a network of retailers including Good Vibrations, Babeland and SheVibe.
