YNOT – Transsexual adult content specialist Grooby Productions has launched the first of what the studio says will be “a series of websites” in the dot-xxx domain space.

Grooby calls Shemale.xxx “the ultimate shemale website.” It is home to some of what the studio considers the best of its 15 years’ worth of hardcore tranny material, and new content will be added frequently, according to founder and Chief Executive Officer Steven Grooby.

“We were interested in obtaining some domain names on .xxx that were very specific to our niche, and of course Shemale.xxx is as good as it gets,” Grooby said. “The aim for this site is to bring together the best transsexual models worldwide in brand new and exclusive solo and hardcore material.

“We want to bring in a lot of new models who aren’t overexposed and present them in great quality shoots,” he continued. “No other website fulfills this criteria, and we fully expect Shemale.xxx to be the first and last stop for fans looking for only the best models from the U.S., Europe, South America and Asia. We’ve added a lot of extra features into this site to give the members extra value for money.”

According to Vaughn Liley, sales director for ICM Registry, the Florida-based company behind dot-xxx, Grooby joined gay studio Corbin Fisher in committing significant financial resources to the domain space under ICM’s Founder’s Program.

“This is part of a six-figure deal that Steven and I have put together,” Liley said. “Having a company like Grooby owning and operating a category-killer domain like Shemale.xxx is what the dot-xxx opportunity is all about. Putting great content on great domains for the benefit of the fans and consumers is a true win, win, win for all concerned.”

Shemale.xxx is part of the GroobyBucks affiliate program, which pays 50-percent recurring revenue share on all sales, plus a 5-percent override on the commissions earned by referred webmasters.