LOS ANGELES – Adult novelty manufacturer Icon Brands and gay adult studio CockyBoys have signed a multiyear global deal to develop a range of adult novelties bearing the CockyBoys brand.

Icon also manufacturers novelties for 20-year-old gay production company Falcon Studios.

“It’s not every day that an adult film studio is written up in Salon.com, the Huffington Post, New York Magazine, The Village Voice and even Cosmopolitan,” Icon spokesman Jim Carson said. “And it’s not every studio that’s invited to speak at Vassar College about the new art-porn movement they’ve ignited. That’s the forward kind of partner we want at Icon, and that’s exactly what CockyBoys brings to the table.”

The CockyBoys line will feature reproductions of the studio’s most popular exclusive stars, plus many of the best-selling gay male accessories for which Icon is already known. Product will begin shipping later this month, Carson said.

“Icon gets us and really understands our brand, which is one of the reasons I’m so excited to be working with them on this line,” CockyBoys owner and director Jake Jaxson said. “Icon understands the importance of our aesthetic and they are experts in packaging and branding, so I’m confident that our look and feel will be extended to the toy line in a top-shelf fashion.

“We’re both at exciting growth stages as companies, and we couldn’t be happier to see them take our global brand into the novelty market,” Jaxson added.