CANOGA PARK, CA — Social networking – everybody’s doing it and now that includes the Free Speech Coalition. Thanks to the inspiration of a new administration, membership director Joanne Cachapero struck on the bright idea of giving the FSC a more visible and contemporary presence. What better place than Facebook?Although nursing mothers must cover their obscene breasts on the popular but sometimes strangely conservative social utility site, the trade association for the adult entertainment industry can hold court with its members; many of whom do far more than encourage women to provide sustenance to infants with their mammaries.

With its own group and profile page, the FSC will be able to provide professional level members an opportunity to easily exchange messages, post comments, discuss issues and see the organization’s latest videos and photos, as well as read about the industry’s latest challenges and the FSC’s most recent achievements.

“Following the example of president Obama, who is the first president to successfully use the internet for grassroots organization and mobilization,” Cachapero explains in a recent press release, “FSC has decided to update its accessibility to members by using the unique features of Facebook’s networking platform.”

Hip to the presence of adult entertainment professionals on the popular networking site, Cachapero quickly realized the potential of Facebook to promote both the health of the industry and the existence of its trade association.

“There is already a large adult industry community that is using Facebook to connect online,” Cachapero observes. “This FSC members-only profile page and group gives users the ability to connect, network, participate in discussions and give us feedback, so that’s very exciting. The more we hear from our members, the more we are able to address their needs by providing services and resources.”

Those already registered on Facebook can visit the FSC profile page by using the “Find Friends” button at the bottom of the page and entering the keywords “Free Speech” or “Free Speech Coalition” in the “Search for People” field. Once there, visitors and members can see the newly designed Free Speech Coalition logo and send a join request after clicking on the “Send a Message” link. Requests will be reviewed by FSC staff to ensure that only current FSC members are granted access to the group.

FSC members that have not registered for a Facebook account can do so for free at Facebook.com.

“For professionals in the adult industry, half your life is spent at a computer or texting on your handheld,” Cachapero points out pragmatically. “So, if the FSC can use social networking to establish better communication, we want to take advantage of that technology to keep in touch with our members.”