Dublin, Ireland — Fluid Player, the free open-source HTML5 video player, has been updated with several new features.

With Google Chrome’s new restrictions now in place, useful features within compliant formats are key. Fluid Player’s new features include:

More ad formats: Fluid Player has added support of mid-roll and post-roll video ads to the existing pre-roll video ad format.

Clickable logos: Functionality added to allow URL links on embeddable logos.

Timeline seeking/scrubbing: This allows for better control when seeking through a video.

VAST non-linear (banner overlay) support: This works like an in-video ad, allowing insertion of an image (gif/jpeg/png) during video playback.

Keyboard function control: Control Fluid Player via a number of new keyboard shortcuts — e.g. space bar control for “pause video” can be disabled, etc.

Customizable control bar: Users may now control the fade in/out of the player’s control panel when the user moves their mouse in and out of focus of the player.

Though aimed at publisher sites that show video content, Fluid Player can also be used as a video content monetization tool. It can be used with any video ad server, ad network or ad exchange to display video ad formats to a site’s users. Google Chrome compliant formats such as video advertising will be one of the key revenue drivers for publishers and advertisers this year.

Fluid Player is fully customizable to fit in with the look and feel of a publisher’s site. It includes multi-device and browser support, as well as supporting multiple resolutions: 480p, 720p, 1080p. In addition, publishers can configure “Skip Ad” and “Call to Action” buttons.

Fluid Player is industry standard VAST compatible, and developers can add and share any of their own new features on GitHub.

Download Fluid Player from GitHub.

Visit fluidplayer.com or contact info@fluidplayer.com for more information.