LAS VEGAS, Nev. – Adult pleasure products brand The Male Rose has announced that trans star Emma Rose has been named a new brand ambassador for the company’s flagship male sex toy.

“We are thrilled to announce that Emma Rose will be joining The Male Rose as a brand ambassador,” said Male Rose CEO Jamael Williams. “It’s truly an honor to work with her. Beyond her incredible presence, she has a wonderful personality, and we cannot wait to see what the future holds for this exciting partnership.”

Emma Rose said it’s a “huge pleasure to represent” The Male Rose brand.

“I can’t think of a better branding that has half of my name, and besides that in common we both love to make men feel incredible,” Emma added. “Making people feel good is what I love to do more than anything and this superior product is guaranteed to do just that. Look out world, it’s Emma Rose for The Male Rose!”

Founded by Jamael Williams and Heather Gruber in 2021, The Male Rose brand launched with the goal of “redefining male pleasure.” With a “commitment to breaking stigmas and delivering high-quality, innovative products,” the company says the brand “quickly gained traction in the industry.”

According to the company, the “turning point” in the brand’s development came when The Male Rose posted a video to TikTok that “unexpectedly went viral, sparking curiosity and demand for the brand.”

“That viral success catapulted the company into the mainstream, proving there was a strong appetite for products that catered specifically to men’s pleasure,” the company noted. The founders took their product to an industry event for the first time in 2022, where they “connected with industry leaders, expanded their reach, and cemented their place in the adult industry.”

For more information on The Male Rose go to TheMaleRose.com. You can also follow the brand on X @themalerose and Instagram @themalerose. You can follow Emma Rose on X and Instagram @ohitsemmarose and find more of her links here.