HUNTINGTON BEACH, Calif. – Sportsheets International has tapped Colleen Godin to fill the newly created role of field sales and marketing associate.

Godin possesses a diverse background in the pleasure products industry. While working behind the counter at a popular adult boutique chain she gained knowledge about not only Sportsheets products, but also products from competing companies. The job became the springboard for her leap into the manufacturing side of the business more than a year ago.

Godin holds a bachelor’s degree from Indiana University and specializes in event planning, product education and social media marketing.

“Sportsheets is the perfect fit for my passion for classy, elegant, approachable sexual wellness,” she said. “I am really honored to join a team with such dedication to innovation and integrity in their products.”

Godin is tasked with expanding Sportsheets’ overall market presence by providing sales training, event representation and media content. She said she looks forward to “taking on the roles of road warrior and product expert.”

“I am so thrilled to have Colleen join the Sportsheets sales team,” said Corrin Brubaker, the company’s international sales manager. “Colleen came highly recommended by her peers in the industry because of her passion for sexual health and wellness. She is taking on the role of our traveling trainer to stores and distributors, and her experience in both facets of the business — retail and manufacturing — assures success.

“We are also excited to have her onboard pioneering our social media presence, focusing on blogging, Facebook, Twitter and much more,” Brubaker continued. “She is going to be a wonderful asset, extending our brand on the road and through new and existing marketing channels.”