LOS ANGELES, Calif. – Sexual health and wellness brand Wicked Sensual Care has announced the return of Cassie Pendleton as the company’s Director of Business Development, saying her return “strengthens the company’s leadership team as it continues to innovate and expand in an evolving sexual health marketplace.”
In her new role, Pendleton will collaborate with jessica drake (Director of Marketing and Product Development), Nicole Talley (Senior Account Executive, Global), Johanna Weston (Account Executive, US & Latin America) and Geoff Aran (Director of Operations), according to the announcement. The executive group represents a “cohesive team dedicated to delivering conscious, adaptable, and inclusive products,” the company said.
“We are thankful to have Cassie back, as her exceptional skills and deep passion for our brand mission perfectly complement the dynamic, passionate, and innovative qualities of our current team,” said Steve Orenstein Founder and President of Wicked Sensual Care. “This powerful synergy will not only enhance our ability to create products that meet market needs but also strengthen our retail and distributor partnerships, driving even greater success across all aspects of our business.”
Pendleton said she’s excited to embark on this next chapter with Wicked Sensual Care.
“I couldn’t be more thrilled to rejoin a team that not only shares my enthusiasm but is also deeply committed to innovating the sexual health and wellness category as a whole,” Pendleton said. “Wicked Sensual Care’s dedication to inclusivity and innovation is truly unmatched. I’m eager to bring my passion for ingredients and creative energy to the table, driving projects that are set to redefine industry standards. With my focus on delivering strong results for our distribution and retail partners, I’m confident we’ll achieve successes that elevate our brand and truly connect with our customers.”
jessica drake said that with Pendleton’s return, “our team is stronger than ever.”
“Cassie brings a wealth of experience and fresh perspectives that perfectly complement the progressive path we’re on,” drake added. “We’re continually learning and we pledge to create purposeful products that are not just inclusive but also have broad market appeal while addressing emerging consumer needs. Having Cassie as a colleague and creative partner brings a much more cohesive feeling of unity to the brand, and I’m so excited for what’s to come.”
For more information about Wicked Sensual Care, go to WickedSensualCare.com and connect with the company on X (Twitter), Instagram and Facebook.
