AMSTERDAM – Velv’Or, a manufacturer and distributor of toys for adult boys, has added a new kind of product to its catalog. The company’s owner said each Aid enhancement cream produces a specific effect and may be used alone or in combination with others in the line.

BeBoosted penis stimulation cream anchors the collection. According to product literature, the cream is “a very smooth cream [a man] can use on a daily basis—for example, during his penis workout of the day. The cream is formulated to enrich the blood flow…. Together with a proper and well-performed penis workout of the day he will see and feel the difference throughout the hours after using the product.”

Velv’Or owner Jelle Plantenga is proud of the product.

“Which guy or his lover doesn’t agree with me that he needs some first aid from time to time?” Plantenga said. “In my eyes, none on this globe — or they are fooling themselves.”

A Velv’Or statement claims BeEnduring cream numbs the penis slightly, resulting in a delay of ejaculation. BeHarder, the third product in the line, “speaks for itself. It will make [the penis] nice and hard.”

“I created this Aid collection for all men on the globe who understand they need some first aid from time to time to satisfy themselves and their lovers,” Plantenga said.

The Aid collection is available at Velv-Or.com, from multiple distributors and from private-label manufacturer Cobeco Pharma.