YNOT – Admittedly, writing effective press releases is more art than science, but some common best practices can help you get attention for your message. By the same token, making some common mistakes can harm not only your chances of seeing your message in print, but also your...

YNOT – In a difficult economy, everyone wants maximum attention for their business for minimal investment. Catching the eye of the media can provide a huge boost in a company’s profile, because the media catches the eyes of potential customers. But with so many companies...

YNOT – One of the foundations of a successful e-commerce profit model centers on the impulse purchase. For many years, the ability to join a site or purchase on a whim has required a credit card. While this model has worked quite well in North America and elsewhere around the...

By Mark Brooks YNOT – Quantcast is a web analytics service that competes with the likes of Compete.com, Hitwise and to some extent comScore. We like Hitwise and comScore. But Compete’s and Quantcast’s freemium services are sweet, and both companies pull data from comprehensive,...

By Mark Brooks YNOT – Finding a payment processor for your online business doesn’t have to be an arduous process. The key is to find a processor offering the right merchant account for your deposits, a secure payment gateway to process the transactions, and fraud prevention and...

By Marc Jarrett YNOT – As the internet has evolved, so have the opportunities and methods for talent within the adult entertainment industry to reach out to their fans. Whilst useful, most social media platforms do not facilitate direct interactions with fans. If they do, more...

By Lionel Monardo YNOT – Mobile redirection is the star of the mobile market. Its use does not require knowledge of mobile website development, and redirection from an existing website allows webmasters to take a step toward a new market.

By Marc Jarrett YNOT – At about this time last year, I needed the services of a family lawyer. Eventually I found, met and paid one, but I remember thinking at the time that I would have preferred to have paid on a per-minute basis for a telephone consultation if such a service...

YNOT – Statistics indicate more than 60 percent of Twitter users access the social network while at work. In addition, the majority of Twitter users are adults between 35 and 49 — a key consumer demographic. Together, the two pieces of information hint that Twitter has the...

YNOT – Viral marketing generally is regarded, and rightfully so, as a promotional strategy that can expand your online presence monumentally, sometimes overnight. Unlike many other online marketing strategies, viral efforts allow marketers to leverage the work of others, and that...