YNOT – When a company is looking to expand its website’s reach, it should consider whether or not translation is necessary. To answer this question, marketing managers need to consider which countries they already sell to and which countries they are trying to target. They also...

YNOT – If viewers hit your landing page and bail almost immediately, chances are you’re either failing to engage their attention or your search engine profile isn’t producing the results you want. Research indicates it takes the average user only seconds to decide whether to stay...

By Marc J. Randazza YNOT – The adult entertainment industry’s anti-piracy campaign is a just cause. It must not succumb to the temptation to conduct it the wrong way.

YNOT – PCI DSS is an acronym for Payment Card Industry Data Security Standard. PCI DSS is a compliance standard released in December 2004 by the main credit card companies as a method of preventing credit card fraud, hacking and security threats and vulnerabilities. In September...

YNOT – Digital social media, the hot trend of the moment, has been an enormous boon to marketing folks. In addition to adding new dimensions to marketing plans, sites like Facebook, Twitter, Myspace, Orkut, Digg and others not only make targeting a wider range of potential...

YNOT – Like every other creative endeavor, blogging is more art than science. Even artists, though, tend to look for “shortcuts” — tricks and techniques they can employ over and over again in order to add some structure to their existence and ease the creative process. The thing...

YNOT – If you’re hoping to get traffic to your website, then you need to optimize your site’s landing pages for search engines while keeping in mind that web users will be viewing the same pages and evaluating your website based on what they see. This article offers...

YNOT – There is more to social marketing than developing strategies for Twitter, Facebook and other networks. Regardless the popularity of the tools you plan to use, no strategy can work unless it’s based on at least a modicum of knowledge about the market you intend to approach....

YNOT – The online adult space is as competitive now as it has ever been. Over and above millions of websites out there, surfers have a virtually limitless supply of free material at their disposal thanks to all those tubes and torrents. Looks like the internet is still for porn,...

YNOT – On the web, traffic is everything. No matter how fabulous the content of a website, no one will be able to admire all that hard work if they can’t find the darn thing. Affiliate programs, link exchanges, press coverage, word of mouth, paid advertising and traffic trades...