YNOT – Adult marketing and publicity firm Black and Blue Media has an impressive new client; the company has announced the signing of adult dating company AdultSpace.com. As part of a new campaign to promote AdultSpace.com, Black and Blue has announced that it will be exploring non-traditional marketing opportunities in the way of exposure to real life communities and events.
"Adultspace.com has grown dramatically in the past year, reaching one million members and constantly introducing new advancements in how members can communicate on this premier free site, including making the site mobile compatible and offering larger data storage for members’ video and photo sharing," said Black and Blue through a recent press release.
Black and Blue gave some hints on how it plans to push its newest client.
"While many online adult entertainment outlets have faltered in recent years, the social site model is coming into its own with people seeking connections to others, both virtually and in real life," said Black and Blue. "However, it takes an intelligent combination of targeted exposure and superior product to make any online enterprise stand out."
According to Black and Blue co-founder Sherry Ziegelmeyer, marketing in communities can help establish trust.
"Taking a company into the real world, in venues where people can see it in relation to what they are doing every day, helps to enhance the number of people that will connect on a personal level with the site you are promoting," Ziegelmeyer told YNOT. "We have moved to a place in marketing where people want to feel a sense of trust to anyone they are doing business with. This is especially true when it comes to paid sites or sites that gather a lot of personal information from users."
AdultSpace.com's Jeff Rosenberg had good things to say about Black and Blue's approach.
“Black and Blue Media has already done an excellent job in expanding our online marketing efforts to a whole new audience," said Rosenberg. "They bring with them a wealth of knowledge and press relationships. Having a team like Jay and Sherry at my disposal on our publicity needs, frees me up to focus on new business developments.”
