• April 15th, 2014
    Online Adult Marketing TacticsOther Marketing Topics
    content/attachments/21825-pr-mavens-part-4-jpg.html In the first three parts of this series the adult industry’s top PR pros have been making their case, outlining why having a PR agent can help porn stars and adult companies increase their success, wealth, and reach.

    In this final installment, the rubber hits the road. YNOT.com asks the porn PR pros to prove their cases, by detailing actual porn stars whose careers they have helped.

    Our experts include:

    - Brian Gross (www.bsgpr.com)
    - Erika Icon (www.therubpr.com) ...
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    April 14th, 2014
    Online Adult Marketing TacticsOther Marketing Topics
    content/attachments/21820-pr-mavens-part-3-jpg.html In the first two parts of this series on porn and PR, seven of the industry’s top PR professionals explained how they enrich their adult industry clients.

    Now it’s time to ask how stars should shop for the best PR pros – and detect the ones to be avoided.

    The experts who took part in one or more segments in this series include:

    - Brian Gross (www.bsgpr.com)
    - Erika Icon (www.therubpr.com)
    - Jay Kopita (www.deltahousemarketing.com)
    - Roger Pipe (www.pipelinemultimedia.com ...
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    April 11th, 2014
    Online Adult Marketing TacticsOther Marketing Topics
    content/attachments/21817-pr-mavens-part-2-jpg.html In Part One of this series, YNOT.com asked top porn PR pros to explain what they do for their clients, and why they are worth their pay.

    In Part Two, we are asking our porn PR panel what they charge clients for their services, and what the porn stars get for their coin.

    The experts who took part in one or more segments in this series include:

    - Brian Gross (www.bsgpr.com)
    - Erika Icon (www.therubpr.com)
    - Jay Kopita (www.deltahousemarketing.com)
    - Roger Pipe ...
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    April 11th, 2014
    Talent News
    content/attachments/21794-lexsteele_1-jpg.html
    By Peter Berton

    ENCINO, Calif. – Lexington Steele is a bona fide porn icon. Yes, of course, the man is notorious for his 11-inch erect penis, but Steele has used his … well, “steel” for more than entertainment. His popularity in the market — coupled with personal drive and no little business acumen — has opened doors for him, his co-stars and the studios with which he works.

    Though he’s justifiably famous for his personal endowment and high-energy performances, there is more to Steele than what most people might expect from a porn star. A graduate of Syracuse University with a double degree in history and African-American studies, he worked as a licensed stockbroker and financial advisor before appearing in his first adult film in 1996.

    In partnership with affiliate program FameDollars, Steele recently launched LexingtonSteele.com and re-launched his original signature site, LexSteele.com. YNOT took advantage of the occasion to corner the 6’2” God of Porn, only to discover the Man of ...
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    April 10th, 2014
    Online Adult Marketing TacticsOther Marketing Topics
    content/attachments/21811-pr-mavens-part-1-jpg.html Do porn stars really need public relations agents to promote their careers? Or would they be wiser to keep their hard-earned cash all to themselves?

    It’s an issue PR professionals face daily in the adult industry, a sector where a great set of boobs or a big cock are commonly believed to be the only necessities for achieving success.

    To get an informed take on the topic, YNOT.com turned to the experts. Brian Gross is President of BSG PR, and his client list includes Joanna Angel, Allie Haze ...
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    April 9th, 2014
    Gay Industry News
    content/attachments/21788-alternadudes_thrasher-jpg.html
    By Peter Berton

    LOS ANGELES – The name of the website says it all: Alternadudes. Clean-cut, All-American boys these ain’t. Punk, emo, goth guys? Yep, got ’em. Tattoos, piercings and body modifications? Plenty of those, too. The site is rife with edgy, in-your-face attitude.

    The site reflects the tastes of founder and Chief Executive Officer Koloff, who explained the genre for the uninitiated.

    YNOT.com: If you had to define the website in just a few words, what words would you use?

    Koloff: Our slogan is “Alternadudes: because normal guys are everywhere else.” That kind of sums up Alternadudes in a nutshell. You can see the “normal” guy from next door everywhere else. Alternadudes is about showcasing the alt guys of the world who don't necessarily fit into the mold of “normal.”

    A lot of our guys are musicians or artists or into things like designing their own clothes. We showcase the guys who express themselves in a way a lot of other sites don't.

    Wacky hair, tats and piercings are a part of the equation, but we also get alternative lifestyles ...
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    April 8th, 2014
    Designing Effective Adult WebsitesBusiness News
    content/attachments/21807-zuzanadesigns_1-jpg-jpg.html
    By Peter Berton

    HOLLY RIDGE, N.C. – In the world of online adult content distribution, good website design is an absolute must. After all, the most gorgeous of XXX models won’t attract subscribers if the model’s charms aren’t front and center. Likewise, if subscribing is too much hassle, lusty consumers will turn to any of thousands of options that are only a mouse click away.

    Zuzana Designs has satisfied more than 12,000 clients — including Playboy, Vivid, Hustler and MindGeek (formerly Manwin) — with eye-catching, easy-to-use virtual digs. Headed by owner, lead designer and creative director Sarah, the firm has received multiple awards for its work, including the 2013 YNOT Award for Best Web Design Studio.

    Sarah is a married mother of three with a background in the U.S. Army’s Military Police, which she credits for building her work ethic. As YNOT.com learned, she got into the adult website ...
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