December 2nd, 2013
Business Models for Adult Websites
By Peter Berton LAS VEGAS
– Although many adult websites feel threatened by free porn, WoodRocket embraces the demon. In fact, the site creates explicit, original content that it then offers for free to anyone who wishes to view the material. In turn, fans and others support the website’s efforts by purchasing merchandise, advertising and product placement.
The concept is far from new. Mainstream broadcast television has used the free-content business model since its inception. Somehow, though, producing free content that has significant intrinsic value — as opposed to “teasers” or trailers — doesn’t sit well with the majority of the adult industry’s rampantly capitalistic masses.
Lee Roy Myers co-owns WoodRocket, which operates